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So You Want To Monetize? This Is How You Need To Approach Your Podcast
Ok, so I know this is confusing, cuz I already wrote a whole other article about setting goals and targets and metrics and milestones for defining what success means for your podcast. Today we’re going to dive a little bit deeper into that topic. Because while it’s...
Borrowing The Mindset Of The Most Successful Podcasters
Two weeks ago I had the privilege of traveling down the coast to Anaheim for my first ever Podcast Movement. For those of you who are unaware of what exactly Podcast Movement is, it’s the largest annual podcasting conference, and this was it’s fourth year being held,...
Is Poor Audience Targeting Killing Your Podcast?
I just want to throw this out there. I hear a lot of podcasters complain about not being able to gain traction and grow their listener base. Or if they already have a decent listener base they complain that they aren’t able to convert listeners into clients,...
Why Now Is The Time For Your Brand To Adopt Podcasting
You may not have noticed* but podcasting is blowing up. Big time. * Like if you’ve been living under a rock or something… What was a few short years ago the sole territory of radio nerds and forward thinking content creators hiding out in their basements recording...