Blog
I’m on a mission to teach everything I know about podcasting marketing, growth, and monetization for free.
I seriously hope this ever-growing repository of knowledge helps you create something extraordinary.
If it does, please let me know or tell someone else who might benefit!
Grow Your Podcast Engagement By Professing Your Undying Love
Soooo it’s Valentine’s day (yes, yes, I love you too), or at least it was this week, and if you’re anything like me, you’ve been gorging yourself on chocolate, candies (and maybe ice cream) from a special someone*. *Just so we’re on the same page, in my case, that...
The 3 P’s To Growing Your Podcast Audience…Slowly
A couple of weeks ago I did a poll in the Cut The Bullshit Podcast Community and asked the following question: “If you were to boil down everything you've learned in your podcast journey so far into one word, what would it be?” Any guesses on what the most popular...
What Hollywood Can Teach Us About Podcasting: A Star Wars Story
So, it’s award season. You love it, I love it, literally everyone agrees that this is the very best time of year, and the pinnacle of the wide world of entertainment. Ok, soooo maybe that last statement was a bit of a stretch. But while we’re on the topic of...
How To Build A Community Around Your Podcast
I was in the middle of a consulting call with a client starting a new show when it hit me. He had just asked me what, in my experience, independent podcasters who grew their shows to start bringing in some serious income were doing that others weren’t. Now, there are...
The 10 Most Important Words For Your Podcast
They say first impressions are everything. The time it takes a website to load, that spark when you catch someone’s eye across the room, the way the meal is presented before you even taste it, the feeling when you walk through the door of your dream home, and most...
4 Ways To Improve Your Podcast In 2018
Alright, so it’s a new year. Many of us (*raises hand*) are pretty excited by a new year of opportunities ahead of us, both for our lives and our podcasts, and are determined to make them a reality. If you read my last post, you might have already been thinking about...
How & Why You Need To Be Structuring A Year End Review For Your Podcast
As we approach the end of the year, I've been transitioning into planning and goal setting mode for the upcoming one, something no doubt many of you are doing as well for your work, life, and podcasts. I typically like to take a week off to do nothing but lay out my...
This Is Why I Love Podcasters (Yep, I’m Talking To You)
Today I want to take a break from the rants that often characterize this blog (yeah, sorry about those, I might have a problem...), and gush to you, over you, and about you. Yeah, this might get weird... Over the past two years, my life has been completely enveloped...
How To Utilize Community To Maximize Your Podcast
Today we’re going to talk about the secret to success. For podcasting, and for anything really. I know, I know, who do I think I am? Me of all people finally stumbling across the secret that philosophers, scientists, scholars, and the average Joes of history have...
How Free Tools Stifle Podcast Growth
A month or two ago on their podcast, the massively popular (in investing circles at least) The Investor’s Podcast, the host’s (also friends and clients of mine) Preston and Stig got into a discussion about what the best strategy for investing might be at this moment...
No, Your Podcast Isn’t Conversational, It’s Sloppy
Alright, superawesomeultracoolpodcasters*, today I want to talk about a topic that might annoy some people out there, but one that also annoys me whenever I see this comment in forums, which happens ALL. THE. TIME. * Does anyone know how we can get that submitted to...
Inside A Successful Niche Podcast Launch
Today on the blog I want to share a case study from a friend and client of mine’s recent podcast launch, and how we were able to orchestrate what we’ve determined to be a very successful launch. So to start, let’s get into some context and establish the framework with...
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